Beauty Commercial / 2026 / 0:45
Vannibells Cosmetics
Main Film
This beauty commercial was created to build trust through authentic UGC-style storytelling.
The project uses a personal transformation structure to make the skincare message feel more human, direct and social-media-native.
Challenge
Many skincare ads focus on products. This project focused on people. The objective was to transform a relatable struggle with acne and dark spots into a story viewers could see themselves in.
Creative Direction
The commercial was designed to feel like a genuine customer experience, prioritizing authenticity, localization, and trust over polished advertising aesthetics.
Deliverables
Vertical Commercial
TikTok Version
Instagram Reels Version
YouTube Shorts Version
Final Deliverables
Vertical Commercial (9:16)
The social-first vertical commercial created for TikTok, Reels and Shorts.
Tools Used
Creative Framework
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